Women 1st
Empowering the female leaders of tomorrow
Women are the backbone of the hospitality, leisure, travel and tourism industry, making up nearly 60 per cent of the sector's workforce – but only 6 per cent of senior board executives, half the national average.
Women 1st wants to change this...
By bringing together employers, women managers and entrepreneurs to provide engaging and practical examples of how to overcome barriers to employing more women in senior position
Through a new programme of government funded mentoring and personalised training which supports a group of the sector's brightest female junior managers to fulfil their potential
By recognising the achievements of up and coming female industry leaders through the sector-focused Shine Awards.
By campaigning for industry to recognise the significant loss of trained and skilled talent that occurs when women lack the right support to overcome some of the challenges they face in their careers.
Please choose from the menu below to fnd out more about Women 1st:
Find out why key industry figures think Women 1st is an important programme. | Read about the research findings that acted as a catalyst for the initiative. |
Find out more about what the Women 1st programme entails. | Inspirational case studies of successful women in the sector, and why they support Women 1st. |
The inaugural conference for women in hospitality, passenger transport, travel and tourism | The Women 1st Shine Awards 2012 are currently open for entry |
The definitive 'who's who' of influential women in the sector | Download more information on aspects of the Women 1st programme. |






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Women 1st has set up an online network for women working in the hospitality, leisure, travel and tourism industry –
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